We exist to solve our client's business problems with integrated communications solutions and as a planning agency we are experts in developing, creating and evaluating effective online advertising.
Insights lead our thinking and we aspire to know everything! Our communications strategies are driven by the development of robust insightful research.
Our Insight techniques and models are bespoke to each client, so business issues are solved with a specific response to the situation. By being a full-service digital agency (one of a very few) we can ensure that your campaign reaches your customers on the platform they prefer.
The old certainties of marketing cannot be relied on so we are innovators in integrated marketing solutions.
Our ideas, teamed with intuitive and effective creative design, enable our client's audience to immerse themselves in the brand, product or service.
As a creative agency we solve our clients' problems with strong ideas that get results.
Our approach to media buying is to focus on the 'whole' rather than dwelling or specialising in individual media components.
In practice this means we are adroit and flexible enough to develop media solutions based upon client needs and objectives. In other words front end thinking isn't more valuable than aggressive buying per se, what would make it so would be the client requirements.
The media department itself is part of a full service digital agency with the benefits of working closely with Creative and Planning. This ensures genuinely neutral media planning, which means that an idea can be developed naturally without being pigeon-holed.
Digital media is constantly proliferating, in terms of platforms and the full service model will be best placed to adapt and deliver market-leading solutions.
The GSD Search Division is a fully integrated, ROI focused combination of professional Pay Per Click (PPC), Search Engine Optimisation (SEO) and Social Media consultants who drive the optimum ROI for our clients.
Our Combined Search service, aims to reduce an over-reliance on pure PPC traffic. Through increasing the natural search landscape and bidding on relevant keywords we reduce overall acquisition costs while increasing relevant traffic.
For one client, in a 1-year period PPC spend was reduced by 54% and SEO traffic increased by 47%, this met all traffic targets and saved over £470k in PPC spend.
We are passionate about technical development and creating online environments that engage your audience and communicate your message effectively. We have a history of technical achievement dating back to 1996 that includes numerous spin-off companies and improved listings in Microsoft's Tech Track UK 100.
In 2006 we won a BIMA for Best Online Game - 'Kitchen Konundrum' for The Open University. In the last few months we have delivered major projects for Cadbury's, Trafficmaster and Center Parcs.
For More Information
Discovery House
Vision Park
Histon
Cambridge
CB24 9ZR
Tel: +44 (0) 1223 209960
Fax: +44 (0) 1223 209961
Golley Slater Digital
12 Margaret Street
London
W1W 8JQ
Tel: +44 (0) 20 7255 6400
Fax: +44 (0) 20 7255 6490
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